Hi friends! Today I wanted to share a post answering a question that I get all the time: Who are my favorite YouTubers? Now let me start by saying I spend a LOT of time on YouTube. It’s a little worrisome, if I’m being honest. But YouTube holds a special place in my heart because it’s where I discovered my passion for makeup. I learned everything I know from beauty gurus, and they continue to inspire me and teach me new things. So here’s a list of my favorite creators, along with an explanation of each one. Enjoy!
Jaclyn Hill: Jaclyn is my go-to, ride or die girl. She was one of the very first gurus I subscribed to, and she basically taught me everything I know. Whenever I need inspiration, I know I can go to her channel. I also highly recommend Jaclyn’s videos to any beginners in makeup because she’s an incredible teacher and creates looks that anyone can accomplish with a little practice. She’s also absolutely hilarious and super entertaining to watch!
Tati Westbrook: I religiously watch Tati’s videos every weekday. That’s right.. she posts 5 days a week! I am constantly impressed by the quality of the content she creates and the amount of work she puts into her videos. She also gives amazing, thorough reviews of all the newest products so her subscribers know what is worth their money. She has a quirky personality, and I love watching her and her husband, James, interact. They’re hilarious!
Shaaanxo: Shannon is one my current favorite creator because of her laid-back personality, fun and unique looks, and her blunt honesty about products. I know I can always trust Shannon’s opinion, and more than a few of my purchases have been influenced by her. I also adore her cosmetic line, especially her liquid lipsticks, lip liners, and false eyelashes.
MannyMua: I’ll be honest.. Manny isn’t everyone’s cup of tea, but once you get used to his candid sense of humor, I promise you will fall in love. I love that he is unapologetically himself on a platform that tends to attack anyone and everyone. He doesn’t pull any punches, whether it be about drama, his channel, or his reviews. He also does bomb, easy to follow tutorials that are wearable for boys and girls.
Jeffree Star: YouTube isn’t Jeffree’s only claim-to-fame; in fact, he was a successful pop singer a few years back and now also has his own cosmetic line that he runs along with making his videos. Jeffree’s tutorials are for when you’re feeling a little more daring with color, and his luxury reviews give you a taste of what it’s like to be able to spend $300 on one bottle of foundation.
Desi Perkins and LustreLux: First of all, Desi and Katy are best friend goals. I put them together on this because they’re two sides of the same coin. They have very similar styles and approaches to makeup, as well as similar personalities, but trust me, it’s worth watching both of them. They upload awesome tutorials on wearable but unique looks, and their slang terms will have you rolling with laughter.
Amanda Ensing: Whenever I need a good night-out look, I head for Amanda’s channel. She does tutorials on the most beautiful blown-out smokey eyes, dewy skin, and full brows. I also really enjoy her tutorials because she and I have a similar face and eye shape, which makes it easy for me to recreate her looks.
RachhLoves: Rachel is who I’m tryna be in 10 years. She has the cutest little family, and she always talks about her life as a mom on her channel. She also has gorgeous skin, tons of energy, and isn’t afraid to rock a bright lip. Rachel is the most relatable of every creator on this list in the sense that you don’t feel like any of her videos are staged or over-edited. There’s definitely room for both, but it’s refreshing to watch a regular mom put on drugstore makeup and laugh about how she broke a lamp while dancing with her kids (true story).
This isn’t a complete list of everyone I subscribe to, but these are definitely my favorites. Be sure to go check them out and let me know who your favorite YouTubers are!
XOXO,
Ashley